Projects Order emails that finally matched the brand and the tone

Order emails that finally matched the brand and the tone

A subscription box business needed its automated WooCommerce order emails to sound like them, not like the default template.

Order emails that finally matched the brand and the tone, screenshot
The cover image shows the branded BuddyBox WooCommerce email templates as delivered.
How long
2015
My role
DevelopmentSupport
Kind of project
Store extensionSmall project

What the business needed.

Blurtitout.org runs a subscription box service, BuddyBox, and needed the automated emails customers receive from WooCommerce, order confirmations and updates, rewritten to explain their process and match their brand and tone, instead of reading like the generic WooCommerce default.

What I did.

I built the custom email templates to match the mockup the client supplied, so every order confirmation and update email customers received matched their voice and branding.

What they got.

Order emails that felt like part of the brand experience customers were already paying for, not a default system email.

For your technical person

Stack: WordPress, PHP, MySQL, WooCommerce email templates. Custom WooCommerce transactional email templates, matched to a client-supplied design mockup. Templates sent from the standard WooCommerce Orders Management System on order placement and completion. Project size: small. Delivered 2015.

Running into the same problem? Tell me about yours.

+27 87 150 9305

Monday to Friday, 09:00 to 20:00 SAST. Or email info@antondevilliers.com.

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